Website Development
WordPress Developer Salary Around the World: What to Expect

If you plan to become a WordPress developer, you likely want to know: How much will I earn? Salaries vary by country, skills, and work type. This guide explains typical ranges and what lifts pay higher.
Why Salaries Are Different?
Key factors: location, experience, niche skills (WooCommerce, custom plugins), and client type (local vs. international). Freelancers can charge hourly or project rates that often beat local salaries.
Typical salary ranges (approximate)
- United States: $45,000 – $95,000 per year (entry to mid/senior). Freelancers can earn $30–$150+/hour.
- United Kingdom: £25,000 – £60,000 per year. Freelancers vary by project and client.
- Canada & Australia: CAD/AUD 45,000 – 90,000 per year.
- India: ₹2,00,000 – ₹8,00,000 per year for full-time roles; freelancers often earn much more with international clients.
- Pakistan & other South Asia: Local salaries are lower, but remote freelancing can earn USD rates this is common and boosts income.
(These are ranges to give a simple idea. Exact pay depends on skills and market demand.)
How to earn more as a WordPress developer
- Specialize: WooCommerce, headless WordPress, or plugin development.
- Show results: Speed improvements, conversion lifts, or sales numbers.
- Work with international clients: They pay higher rates than local small businesses.
- Build passive income: Create and sell themes or plugins.
Example paths & earnings
- Junior dev in a small city = lower local salary, but build skills and then freelance for international clients to increase income.
- Senior dev in a large city or agency = steady salary and benefits.
- Freelancer with a niche (e.g., WooCommerce migration) = high hourly rates.
WordPress developer pay varies widely. Focus on skills, specialization, and building a clear portfolio to reach better pay.
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