Website Development

WordPress Developer Salary Around the World: What to Expect

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If you plan to become a WordPress developer, you likely want to know: How much will I earn? Salaries vary by country, skills, and work type. This guide explains typical ranges and what lifts pay higher.

Why Salaries Are Different?

Key factors: location, experience, niche skills (WooCommerce, custom plugins), and client type (local vs. international). Freelancers can charge hourly or project rates that often beat local salaries.

Typical salary ranges (approximate)

  • United States: $45,000 – $95,000 per year (entry to mid/senior). Freelancers can earn $30–$150+/hour.

  • United Kingdom: £25,000 – £60,000 per year. Freelancers vary by project and client.

  • Canada & Australia: CAD/AUD 45,000 – 90,000 per year.

  • India: ₹2,00,000 – ₹8,00,000 per year for full-time roles; freelancers often earn much more with international clients.

  • Pakistan & other South Asia: Local salaries are lower, but remote freelancing can earn USD rates this is common and boosts income.

(These are ranges to give a simple idea. Exact pay depends on skills and market demand.)

How to earn more as a WordPress developer

  • Specialize: WooCommerce, headless WordPress, or plugin development.

  • Show results: Speed improvements, conversion lifts, or sales numbers.

  • Work with international clients: They pay higher rates than local small businesses.

  • Build passive income: Create and sell themes or plugins.

Example paths & earnings

  • Junior dev in a small city = lower local salary, but build skills and then freelance for international clients to increase income.
  • Senior dev in a large city or agency = steady salary and benefits.
  • Freelancer with a niche (e.g., WooCommerce migration) = high hourly rates.

WordPress developer pay varies widely. Focus on skills, specialization, and building a clear portfolio to reach better pay.

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